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Fieldin Secures $12M Investment to Fuel Growth

Led by Zeev Ventures, investment will be used to expand company’s all-in-one farm management platform for specialty crop growers
FRESNO, Calif. (Sept. 5, 2019) – Fieldin, which has developed an all-in-one farm management platform that helps specialty crop growers optimize all of their field operations, has secured $12 million in financing to fuel company growth and expand its precision agriculture technology.

The Series A investment was led by Zeev Ventures, a Silicon Valley-based venture fund managed by Oren Zeev, who has backed companies such as Houzz, Audible, Chegg, TripActions, and others that are re-defining their respective industries.

Also participating in the round are Cavallo Ventures, the venture capital arm of Wilbur-Ellis, AgFunder, an online venture capital firm using technology and media to support its investments, and existing investors Germin8 Ventures, Gal Ventures and Terra Venture Partners.

Founded in 2013, Fieldin’s farm management platform seamlessly enables visibility across an operation’s complete range of field data (from tractors, machinery and other in-field sensors) in a single, user-friendly dashboard. This smart farm control center provides managers with actionable data that improves planning, manages risk and maximizes production across all operations and activities. From its award-winning smart spraying module, to its new smart harvesting app, Fieldin’s smart tools have helped transform some of the world’s largest growers into efficient, data-driven operations.

“With the backing and experience of some of the biggest names in Silicon Valley and commercial agriculture, this investment will allow us to put the pedal to the metal and ramp up our innovation and continue to lead the market in both adoption and results,” said Fieldin CEO and Co-Founder Boaz Bachar. “This will allow us to get our data-driven tools in the hands of more growers and stakeholders throughout the supply chain, which will benefit everyone from the boots on the ground to the consumer, and all of the various partners they work with along the way. We look forward to seeing just how far we can take our technology.”

Fieldin’s latest round of funding comes on the heels of rapid revenue growth (more than 300% since the beginning of the year) and customer adoption in the fruit, nuts and vegetable markets.
Fieldin is changing agriculture as we know it,” Zeev said. “The Fieldin team has created a world-class platform that is already the go-to control center for commercial growers. I’m excited to help fuel their growth and be part of this technology revolution we’re experiencing in agriculture.”
The new capital will be used to support the company’s rapid growth: tripling its sales, grower support and technical teams in the U.S., and expanding its R&D team and product development efforts out of its engineering and data science headquarters in Israel.

“It’s been a big year for our company, covering more than 300,000 acres in California alone, and we’re just getting started,” said Fieldin COO and Co-Founder Iftach Birger.

“We’ve been working tirelessly to launch new products before, after and even during the season for our growers. This harvest season, for example, we’re pushing new updates to our platform nearly every day to ensure our growers can optimize every piece of the harvesting process.

“This investment will allow us to move quicker and provide our customers with the technology, ROI and service they’ve come to expect from the Fieldin team.”

The investment is another highlight in a banner year for Fieldin, which recently opened a new office in Fresno and won the 2019 AgFunder Innovation Award in the Farm Tech category for its smart harvesting and spraying technology.

“We like Fieldin’s control center for a number of reasons,” said Amar Singh, Director of Strategic Investments for Cavallo Ventures. “For example, as a grower, how do you know if the agronomic recommendation was carried out as written during a spray event? Whether it’s for spraying, harvesting, or other cultural practices, Fieldin provides the transparency that solidifies trust between a grower and agronomist. Now everyone has objective evidence about what has happened in the field.”

To learn more about Fieldin, visit fieldin.com.

About Fieldin

Founded by CEO Boaz Bachar and COO Iftach Birger in 2013, Fieldin’s smart farming control center helps growers manage and optimize spray applications, harvest activities and all other field operations.

Using proprietary sensors and mobile-friendly software, Fieldin’s platform seamlessly connects tractors, machinery and in-field sensors to provide managers with actionable data that improves production, transparency and efficiency across all operations.

To learn more, visit fieldin.com.

Media contact:
info@fieldin.com
(559) 246-1525

 

Posted by Fieldin
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Q&A with Fieldin CEO Boaz Bachar

There are now countless precision ag platforms that promise farmers smarter application of inputs, more accurate planting and harvesting windows, and better management of labor and other resources. But one chief complaint among farmers about agtech is that the creators often don’t understand enough about the day-to-day grind of farming.
Our company was started by growers for growers, so we worked directly with farmers early on to address the pain points they were seeing in the field,” Fieldin CEO Boaz Bachar told AgFunderNews. “It seems like common sense, but I can’t tell you how many times I’ve heard startups talk about growers and farming like a foreign concept. The agriculture industry was here long before we were, and will be here long after.”
Using data analytics and artificial intelligence, FieldIn analyzes geospatial, chemical, biological, weather and other data to help growers plan their pesticide applications and then monitor them in real time to spot any errors in the application. The startup targets commercial-scale fruit, nut, and vegetable growers as well as application subcontractors who produce at least 1,000 acres. Some of their clients have tens of thousands of acres under management.

Fieldin won the Most Innovative US Startup Pre-Series A category for AgFunder’s 2019 Innovation Awards among a shortlist of startups nominated by the award’s committee, a who’s who in agri-foodtech venture capital.

Read the full Q&A on AgFunder News

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Blog Updates Company News Industry News Podcasts

PODCAST: Fieldin Featured on The Modern Acre

Fieldin was featured today on The Modern Acre Podcast, showcasing its smart farming platform for commercial agriculture.

Western Region business development representative Neil Knaak sat down with Modern Acre’s Tim and Tyler Nuss to discuss technology on the farm, and how Fieldin is helping bring transparency and efficiency to various field activities.

“We take equipment in the field and add a layer of technology to it that now adds some clarity to what’s actually happening,” Knaak said.

The trio went on to discuss Fieldin’s service for smart spray management, which cuts down on missed rows, double sprays and ineffective applications (from driving too fast or too slow).

“The question that’s difficult to answer is: How well as that material actually being applied and what was the effect of that spray?” Knaak said. “That’s the gap Fieldin fills in.”

The trio also went on to talk about smart harvesting and tracking other key cultural practices in real time, and how growers are using the platform to improve harvest activities and catch various errors that occur during other field activities.

Listen to the complete interview on The Modern Acre Podcast website or iTunes.

You can also listen to other interviews with Fieldin on our Podcasts Page.

Posted by Fieldin
Blog Updates Company News

Fieldin Wins AgFunder Innovation Award for Farm Tech

 

Fieldin on Wednesday night won a 2019 AgFunder Innovation Award in the Farm Tech category for its smart harvesting and spraying technology.
CEO and Co-Founder Boaz Bachar accepted the AgFunder Innovation Award on behalf of the team at the closing ceremonies of the World Agri-Tech Innovation Summit in San Francisco.

“We’re really appreciative of the recognition,” Bachar said. “We’re proud of our platform, which was created by growers for growers. And our teams in the field and in the office on the R&D side, work extremely hard to create a platform that adds value to farmers every day.

“We’ve also been fortunate to work with and collaborate with some amazing growers and partners, and that innovation isn’t possible without good people both in the office and in the field.”

The companies showcased as part of the AgFunder Innovation Awards were nominated by a committee of global agrifood tech investors and the winners were peer-selected from more than 5,000 industry votes.

Founded in 2013 by Bachar and COO Iftach Birger, Fieldin’s smart farming platform helps growers optimize spray applications, harvesting and other critical farm management activities.

Fieldin’s technology seamlessly connects in-field sensors, tractors and machinery to provide managers with actionable data that improves production, transparency and efficiency in the field.

To learn more about Fieldin, visit www.fieldintech.com.

Media contact:
info@fieldintech.com

Posted by Fieldin
Blog Updates Company News

Fieldin Nominated For AgFunder AgriFood Tech Innovation Award

We’re excited to be nominated for the third annual AgFunder AgriFood Tech Innovation Awards, which recognize the “innovators and entrepreneurs driving the agrifood tech sector forward.”

Fieldin was recognized in the Farm Tech category for its smart spray and harvest management technology.

Vote for Fieldin and your other favorite AgriFood Techs here.

And be sure to visit us at this week’s World Ag Expo, Booth #3013 inside Building C, where we will be hosting giveaways and a Happy Hour today from 3-5 p.m.

Posted by Fieldin